Ughi e Nunziante, with a team composed of partners Antonello Lupo and Amon Airoldi and associate Alessandro Corbò, assisted Smartpricing, a platform that exploits artificial intelligence to automate the pricing strategies of operators in the hospitality sector, in the €13 million Series A investment round by Partech Venture.

This is Partech’s first investment in Italy, and the round saw the participation of Techshop with Gianluca D’Agostino (lead investor of the seed round in 2022), Azimut Digitech Fund with the help of FNDX. The founders of Bending Spoons also joined the round.